Press kit

In 25 words

in270 is a Columbus city mark traced from I-270 and the four freeways inside the loop. Free for anyone who lives here.

In 100 words

in270 is a mark for Columbus, Ohio, built on the shape everybody inside the loop already knows: I-270. The outerbelt is drawn from OpenStreetMap, with I-70, I-71, I-670 and SR-315 inside it, and the geometry is never smoothed into a circle. It is free for personal use and free for local independent businesses and community groups inside the loop. Local makers get a revenue share on merch. Not the official symbol of Columbus. The one people chose.

In 300 words

Columbus has never had a symbol of its own. Ask someone to draw the city and you get Ohio with a dot in the middle. That is a location, not an identity, and any town in the state could claim it. What Columbus does have is a shape everyone here already knows: the loop. "Inside 270" is how people describe where they live.

in270 traces that shape from the road. I-270 is pulled from OpenStreetMap under the Open Database License, then paired with I-70, I-71, I-670 and SR-315 inside it. The bulge east toward Easton and the airport, the flat run across the north, the way 71 comes in on the diagonal from Grove City and leaves straight north through Worthington. The geometry is never smoothed. The moment you do that, it stops being the road.

The mark is free for personal use and free for local independent businesses and community groups inside 270, including things you sell for a fundraiser. Anyone selling merchandise with the mark needs a short license conversation, and local makers get a revenue share instead of a fee. Sales of the small run of official merch pay for free window clings for shops inside the loop.

in270 is not the official symbol of Columbus. It is the one people chose.

Founder line

Made by Tim Fulton, a Columbus resident, using OpenStreetMap data contributed by thousands of volunteers.